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Why HOMEFRONT?

Our Background

Homefront was established in 1998 to fulfil a niche market in the real estate industry by providing floor plans, brochures and low run printing for real estate agents. With a background in industrial design and graphic design, covering areas such as presentation, marketing, concept development and technical drawing, we constantly offer that point of difference for our agents. The training our designers have is based on thinking outside of the square. We understand how important it is to be noticed, and continue to provide products that reflect this.

Our Commitment

Our professional, personalised service has been the forefront to everything we represent. We are committed to our client’s success and willing to put in 110% to deliver the best products and services at a great price. Our clients know that they will receive the same high quality standard of service, every time. This is our guarantee to you.

Our Standard of Excellence

A spirit of excellence and integrity, significantly contribute to the foundation that Homefront is built on. We pride ourselves on creating that positive difference to give you the competitive edge when selling property. With seven years experience in working with real estate agents in a shifting property market, Homefront has gained a wealth of knowledge in providing the right products and service for marketing properties. With a focus on innovation, we are continually looking for better ways to do things to improve and grow. We back this up by conducting our own in-house research to stay abreast of the latest information and techniques. This is the distinction we pass on to our clients. We are never happy with the status quo; we strive for excellence in everything we do.

Our Vision

Homefront’s vision has always been big. We aim to see the horizons before everyone else. We have grown to encompass an array of products and services to satisfy each step in the real estate process, and we are constantly expanding and improving.

Our vision is to be your “One-Stop-Real-Estate-Shop”. Not just in the Brisbane area, but servicing real estate agents throughout Australia. We know this is a dynamic process, and at Homefront we are committed to growth. We are prepared to change with the market, with technology and with the needs and requirements of our clients, in order to be the best we can be for you.

Our System

Homefront isn’t about just providing you with high quality products and services. We take it one step further and look to fulfil your overall needs as a real estate agent. We just don’t give you printing or a floor plan service; we provide a system.

At Homefront, we understand that there is a strong emotive association with buying and selling property - being the biggest financial decision that most people will ever make. This scenario can therefore sway people in a direction that may not be in their best interest to their end goal – selling their property quickly and effectively at the best possible price. Homefront gives you the ability to guide your vendors in the direction that best suits their needs, removing the emotion-based decision-making and replacing it with products and services that form an effective system of marketing. With guidelines already set in place that purposefully move your vendor towards the best possible outcome, it makes your work that much easier.

Our Goal To Make You “Dollar-productive”

A real estate agent needs to focus on the activities that will generate income. Our Property Sales Kits take care of the work you shouldn’t be doing, and let you get on with the work you should be – the work that actually makes you money at the end of the day. Homefront Property Sales Kits give you back “Dollar-productive time” and allow you to focus on the productive aspect of selling property:

1 Prospecting
2 Listing
3 Negotiating
4 Selling
5 Keeping the Deal Together

Anything you focus on outside of the five income-producing aspects of real estate is not only a waste of your time, but it costs you money, reflecting in your sales record and net income at the end of the month. Dr Fred Grosse, Pow Wow Events Winter Newsletter

Homefront Property Sales Kits make this possible for you to achieve. Our business is to make your business profitable, by looking after the things that prevent you from achieving your best. Homefront Property Sales Kits give you the ability to operate at your peak optimum performance, by providing “Solutions for Real Estate Marketing – That Bring Results”.

Our Total Service

Homefront have combined a team of professionals to make your properties look great and add the “wow factor” into their presentation. Presentation is everything, and it’s the details that make all the difference. For example, something as simple as an overgrown lawn can be all it takes to turn away interested buyers…. whereas stunning photography can raise the quality of interest in potential buyers, as well as the perceived value of the property.

To help you achieve this, Homefront offers a complete service. With our Property Preparation Service our friendly Handyman can look after any maintenance requirements your client may have. Our Property Stylist can de-clutter, suggest the best furniture layout, and even provide an appropriate flower arrangement that can completely change the appearance of a room. We have a professional photographer to capture the essence and feel of your property to make it look incredible. We have a floor plan specialist that can provide the edge, with a clear and precise graphical representation of your property. Our copywriter can add colour and life to the property description, and then our graphic designer can bring together the collaboration of aesthetic solutions and create a simple, appealing design for brochures and signage.

And all you need to do is make one phone call.



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